Intowow-

Yieldbooster, by Intowow, is a revenue technology solution that offers sell-side GAM auction intelligence & pricing for publishers. Powered by our bid landscape forecasting technology, Yieldbooster is able to maximize your yield and counteract buy-side bid shading algorithms by precisely setting up auction floor prices to the finest pricing granularities. We build bridges between people and technology. Besides being the only solution to perform this function in a 1st price auction, Yieldbooster is also the most effortless solution to adopt with our code-free design and fully automated operation, allowing publishers to focus entirely on more strategic revenue-related tasks.